Maverick Charters

Trip of a Lifetime.

  • Web Design
  • Web Development
  • Digital Strategy
  • Digital Marketing
  • E-Commerce
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Maverick Charters is a family owned and operated charter fishing company established in 2015. With hard work and dedication to their community, Maverick Charters has become one of the highest rated fishing charter operations in their hometown, Homer, AK. They partnered with us to help them create a new and engaging website to better serve the fishing enthusiasts who visit Alaska’s Kenai Peninsula.

  1. The site looks like no other charter operation’s, which is the whole point in a crowded market
  2. Highlight their extensive knowledge of sportfishing in Alaska
  3. Improve the site experience for customers and admin by simplifying processes and integrating key software

The Challenge

Draw attention and keep it.

The challenge for Maverick Charters was to create an appealing site that stood out from competing charters and showcased the types of remote fishing experiences they offer.

Maverick Charters - Case Study Challenge Image
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The Solution

A custom design and effortless admin console.

We created a custom web design to match Maverick Charters’ brand and coupled it with compelling graphics that draw the eye and stimulate the imagination. We also built a custom WordPress CMS admin, which allows the site to be managed with little to no technical expertise.

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The Results

Customer engagement and site traffic scale rapidly.

The site is a custom design rather than a charter template, and the custom WordPress admin behind it means the team updates trips, dates and photography themselves without technical help. WooCommerce runs the part of the business that sells, and enquiries arrive through the site rather than by phone.

Everything from start to finish was impressive.

Mandy L.Owner

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